End-to-end execution of product launches, festive celebrations, and charity events for new gourmet offerings. Ensured seamless coordination and delivery to align with the brand’s premium image and enhance customer engagement.
Charity event:
Peninsula in Pink – campaign for Hong Kong Breast Cancer Foundation with invites over 50 media, top executives, bloggers
Product launch:
Festive Showcase – new products launch with invites over 160 corporate and media guests
Company:
The Peninsula Hotel
Industry:
Hospitality
Location:
Hong Kong
Date:
December 7, 2024